Dumb Ways To Die TikTok Trend Is A Train Campaign

by Anchal Thakur

Dumb Ways To Die TikTok Trend Is A Train Campaign: People are using a song called “Dumb Ways to Die,” which has a funny story behind it, in the latest TikTok craze.

It shows people on TikTok doing funny and sometimes dangerous things, like skiing down huge mountains or running in high heels, with the song playing in the background.

One person even held a stonefish in their bare hands. Stonefish are one of the most poisonous fish in the world, and they often kill people.

The song “Dumb Ways to Die” probably sounds very familiar, and I bet you know it from the 2013 mobile game with the same name.

But that’s not where the story of the funny track really starts.

Dumb Ways To Die TikTok Trend Is A Train Campaign

The song is part of a campaign that Metro Trains in Melbourne, Australia, made in 2012 to raise awareness about train safety in the area.

It was made by the advertising agency McCann Melbourne and ran in newspapers, on the radio, and on Metro Trains all over Victoria.

The goal of the video, which has funny cartoon characters and a catchy theme song, was to keep people from getting hurt on the trains.

It has a list of “dumb ways to die,” like setting fire to your hair, poking a grizzly bear with a stick, or eating medicine that has passed its expiration date.

The list keeps going until the last item, which is about stupid train things like standing too close to the edge of the platform.

At the end, a pop-up message says, “Be careful around trains.” Watch the three-minute clip below, which is very funny:

Metro turned it into a video game

Due to the success of the campaign, Metro turned it into a video game that came out as an app for iOS devices in May 2012.

In the game, players must avoid doing dangerous things like putting a fork in a toaster or doing their own electrical work, which are shown in the video.

It’s made up of a bunch of minigames that get faster and harder as time goes on. Four months later, in September, an Android version came out.

A second installment called Dumb Ways to Die 2: In November 2014, The Games came out, which has a similar idea but is a lot more advanced.

Then, in December 2017, Dumb Ways to Die 3: World Tour came out. In this game, players fix up houses and get coins.

You can still download all three games from the App Store, and Dumb Ways to Die 4 is expected to come out in 2023.

There are also games like Dumb Ways to Draw, Dumb Ways to Dash, and Dumb Ways to Die: Superheroes that are like spin-offs.

In 2023, the song is popular again because of TikTok and the Dumb Ways to Die trend.

When this girl was running in high heels, she tripped and fell.